Do It Yourself SEO

If you've been told by a web designer that they know how to "optimize your website", then ask them how many sites they've got #1 on Google for that business's 'category', not just their 'name'. (i.e.; the 'category' of 'dentist', not just #1 for their name like "Dr. Jones Dentistry"-- anyone can do that!)

Chances are, they really aren't SEO specialists even though they really believe they know how to do SEO.

It's quite sad to see so many people being misled by misguided designers. I don't think they're lying to people, they just don't really know that search engines change how they rank sites so the (nonwritten) rules change daily. And if you're not following the changes, you're certainly not an optimizing expert.

YOU CAN LEARN SOME SEO TECHNIQUES
The good news is that I'll be teaching what SEO is really about and some do it yourself tips to improve your ranking at this upcoming webinar with my hostess, Caterina Rando on November 13th: http://www.attractclientswithease.com/allisonblissevent.htm


Sign up now before it sells out! Happy Halloween!

"The Feminine Business Model?"

I wonder if this radical shift in our economy recently can force us to shift our business models a bit? My colleague, Sasha Sabbeth, a Leadership Soul CoachTM in the Bay Area, recently suggested some of the principles she advises for transitioning to a ‘feminine’ business model. While I’m not sure of the gender, certainly it seems to me the ideas are ripe for our times and worth mulling over as we plan our business development:


• To get what you want in work, give up the ‘masculine’ war model requiring one person wins at the expense of another. The recommended alternative is to craft your suggestions (or pitch ideas) from the ‘feminine’ model showing how your idea is for the greater good of all concerned.


• Bring your intuition and compassion to the forefront of your business, without solely relying on rational, material proof, or digital thinking. The old style of doing business is about using force and power rather than reliance on inspired action.

Sasha shares her top tips for success in today’s world:

Succeed In Sync With Your SoulSM - find your fastest access into your intuition, your values, your passions, and your sense of life purpose destiny.

Honor your soul. Identify your passions, purpose, deepest values and intuition. Then craft yourself and your life so that you are bringing a dauntless commitment to live your life by those 4 elements. That way, regardless of what happens in your life, you will be able to have these principles guide you.